Gemma Redolad Gil is Head of Communication of the Museu de Ciències Naturals de Barcelona.

1. Why are you personally on social media?

I use social media because I like talking and sharing. And so, social media gives me the opportunity of interact with many different people and opens me a world that years ago I couldn’t even imagine. In the same way, our Museum joined Twitter and Facebook in 2009, to keep in touch with new audiences, with new museum colleagues from around the world, to listen and talk. In short, to be closer to people. Local happens to be global.

2. Why did your museum registered for #MuseumWeek?

The Museu de Ciències Naturals de Barcelona registered for #MuseumWeek three years ago with the purpose to connect, expand and create network with other museums in the world. MuseumWeek gives you the opportunity to share with other professionals: experiences, problems, questions, different ways of working and to discover different points of view on the same subject. It is also an opportunity to be present in the cultural debate about museums worldwide.