Olga Kudinova is a develoment manager at AIS “Unified Information Space in the field of culture” (personal account on the portal Culture.RF).

1. Why do you support the #MuseumWeek?

Culture.RF acts as an information partner of the campaign for the third year. It is important for us to help disseminate information about the campaign, as it is a unique opportunity to support actively the interaction of Russian cultural institutions with a wide audience of social networks. On the one hand, on the pages of the portal and in the communities, we tell readers about the event, publish articles, photo reports and reviews. On the other hand, using AIS “Unified Information Space in the field of culture” (personal account on the portal Culture.RF) we help employees prepare for the action.

2. What support from the AIS UISFC (personal account on the portal Culture.RF) do you get?

Employees of institutions that have an account on the portal, get information about the importance of the network action. For them, it is an occasion to get acquainted with the experience of other institutions, learn new things, find like-minded people and expand their audience. It is very important that we all act as a single cultural community, and such actions make it possible to feel it.

I would like to note that all cultural institutions – museums, galleries, cultural centers, libraries and other cultural institutions can take part in #MuseumWeek. To prepare for the action, we have released a training material and invited the curator of the event in Russia, Anna Mikhailova, to hold a webinar and share experience. How to communicate with the audience, what to talk about, what features and trends of social networks can be used – all aspects of the organization were discussed. Hope this will help users make a decision to participate and to make the event interesting and well-organized.